Why do first impressions about your personality based on the way you look count?
Maybe because, as a study has found, people can actually work out some key personality traits quite accurately (extraversion, self-esteem) based on appearance alone, especially when you're being naturally expressive (in which case other traits can be accurately judged too - agreeableness, conscientiousness, emotional stability, openness, likability, loneliness, religiosity and even political orientation).
The authors suggest you can influence people's impressions of you by how you look and behave - which, of course, is nothing new.
Extracts:
"First impressions do matter when it comes to communicating personality through appearance, according to new research by psychologists Laura Naumann of Sonoma State University and Sam Gosling of The University of Texas at Austin…
…until now little research has examined the accuracy of personality impressions based on appearance alone. These findings will be published in the December 2009 issue of Personality and Social Psychology Bulletin, co-written with Simine Vazire (Washington University in St. Louis) and Peter J. Rentfrow (University of Cambridge)…
…Even when viewing the targets in the controlled pose [with neutral facial expression], the observers could accurately judge some major personality traits, including extraversion and self-esteem. But most traits were hard to detect under these conditions. When observers saw naturally expressive behavior (such as a smiling expression or energetic stance), their judgments were accurate for nine of the 10 personality traits. The 10 traits were extraversion, agreeableness, conscientiousness, emotional stability, openness, likability, self-esteem, loneliness, religiosity and political orientation.
"We have long known that people jump to conclusions about others on the basis of very little information," says Gosling, "but what's striking about these findings is how many of the impressions have a kernel of truth to them, even on the basis of something as simple a single photograph."..
whether you smile and how you stand (tense vs. relaxed, energetic vs. tired) are important cues to judge a variety of traits. Extraverts smile more, stand in energetic and less tense ways, and look healthy, neat and stylish. People who are more open to experience are less likely to have a healthy, neat appearance, but are more likely to have a distinctive style of dress.
The researchers also found males who have a neat and healthy appearance are often seen as more conscientious. However, defining personality in women was more difficult because they were more strongly influenced by cultural demands to look presentable."
From PhysOrg 3 Nov 2009
UPDATE: for a limited time there's a full copy of the 1 Dec 2009 version of this article available online.